The project involved the creation of the logo and visual identity for Caffè Canario,
a historic Italian coffee brand.
a historic Italian coffee brand.
Starting from the meaning of the brand’s name, the identity was reinterpreted through typography and colour, adopting a modern and elegant approach to stand out from competitors in the Riviera Romagnola market.
The identity was than applied across packaging and merchandising materials,
shaping the brand’s presence within bar environments.
shaping the brand’s presence within bar environments.
